26 July 2022 | 28 July 2022 | 0700 - 0830 UTC Online

26th July, 0700 - 0830 UTC and 28th July, 0700 - 0830 UTC (click for local times)

This training has been timed to be suitable for attendees in Australasia and Asia Pacific, but you are welcome to attend whichever session you prefer.


Digital preservation relies on a wide range of skills and services, so practitioners and managers must coordinate a diverse set of skills, policies, tools and services from disparate sources within and outside their organisations. The ability to communicate the importance of digital preservation with other staff, departments, and organisations has, therefore, emerged as a key skill for our community so we can advocate for the funding and resources we required. Plus, with continuous changes in technology and the skills needed, communication and advocacy must be an ongoing rather than a one-off activity.

In the early days of digital preservation, advocacy for digital preservation involved blunt statements about the social and economic impact of data loss and obsolescence. As solutions have emerged, our messages have had to become more subtle. Advocating for digital preservation has become increasingly about identifying stakeholders and helping them understand:

  • how their choices make digital collections more or less resilient; and

  • the benefits they will accrue from the active management of well-formed and accessible digital materials

  • the necessity of investment – whether time, money, or other resources – and the extent to which it is required to achieve these benefits.

The DPC provides numerous tools to support internal advocacy including the Executive Guide on Digital Preservation, the Digital Preservation Business Case Toolkit, the Curation Costs Exchange, the DPC Rapid Assessment Model and a very substantial body of blog posts and reports.  There is no shortage of resources, but the need remains for digital preservation staff to be persistent and effective advocates for their work.

This online training workshop takes place in two short sessions over two-days, and will help provide attendees with skills and ideas for identifying stakeholders and champions required to affect change, ways to showcase digital preservation as an indispensable service for their organisation, and resources to help support their organisational advocacy activities.

The workshop will help attendees:

  • Identify common challenges when advocating for digital preservation

  • Align advocacy messages with organisational priorities

  • Identify the audiences for these messages

  • Demonstrate ways of identifying the value and relevance of digital preservation

  • Help attendees build their own tailor-made advocacy campaign

Who should come?

This workshop will interest:

  • Archivists, librarians and curators managing digital content

  • Digital preservation specialists and repository managers who need to make a case for a digital preservation programme at their organization

  • Postgraduate students or early career professionals with an interest in learning more about digital preservation advocacy


This training has been timed to be suitable for attendees in Australasia and Asia Pacific, but you are welcome to attend whichever session you prefer.

This training will be delivered in two short instructor-led blocks with an exercise set at the end of the first day that attendees will undertake offline before returning the following day.

Timings are for UTC and are as follows (click for local timings):

Day 1: 26th July


Welcome and Introductions 


Presentation: Getting Started with Advocacy


Discussion: Identifying Value and Opportunities and Aligning with Your Strategic Plan


Presentation: Presenting Your Case


Exercise Explained: Developing Key Messages and Writing an Elevator Pitch


Day One Ends

Day 2: 28th July


Welcome back


Feedback on Exercise, including Presentation of Elevator Pitches


Presentation: Tools for Advocacy


Presentation: Building a Business Case


Discussion: Final Questions and Wrap-Up


Training Ends

Recordings (DPC members, please log in to view)

Sarah Middleton, DPC -  Getting Started with Advocacy

Sharon McMeekin, DPC -  Presenting Your Case

Sarah Middleton, DPC -  Tools for Advocacy

Sharon McMeekin, DPC -  Building a Business Case


Places are strictly limited and should be booked in advance. Registration will close at 08:00 BST/UTC+1 on Monday 25th July and early booking is recommended as we expect this event will be popular. Registration is free for DPC Members. There is a limit of 5 places per Full Member and 1 place per Associate Member and these will be available on a 'first come, first served' basis.

DPC members can claim their free place by entering the promotional code DPCMEMBER. Cancellations will be accepted until 08:00 BST/UTC+1 on Monday 25th July, a 'no show' fee of £250 may be charged for those who cancel after this time.

Non DPC Members can attend this event for a price of £250.

Registration for this event has now closed. if you would like to attend please contact This email address is being protected from spambots. You need JavaScript enabled to view it. 

DPC Inclusion & Diversity Policy 

The DPC Community is guided by the values set out in our Strategic Plan and aims to be respectful, welcoming, inclusive and transparent - the same applies to #DPConnect sessions. We encourage diversity in all its forms and are committed to being accessible to everyone who wishes to engage with the topic of digital preservation, whilst remaining technology and vendor neutral. We ask all those who are part of this community and/or attending a #DPConnect session to be positive, accepting, and sensitive to the needs and feelings of others in alignment with our DPC Inclusion & Diversity Policy


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